Pictory AI Tutorial For Beginners (Pictory Tips and Tricks Using Script To Video)

Marketing Island
14 Jul 202318:46

TLDRWelcome to the Pictory AI tutorial for beginners, where we explore the script-to-video feature. Get a free trial and a discount coupon in the description. Learn to paste scripts, select templates, and edit visuals for YouTube video marketing. Tips include using keywords for video selection, adding a call to action, and customizing text and branding. The tutorial covers storyboard editing, audio options, and exporting your final video, making video creation quick and efficient.

Takeaways

  • 😀 The tutorial introduces Pictory AI's script-to-video feature, a popular tool for creating videos.
  • 🔗 A free trial link and a coupon code for potential upgrades are provided for viewers interested in using Pictory AI.
  • ✍️ The presenter shares a script created with the help of Chad GPT, emphasizing the importance of authenticity and engagement in content creation.
  • 🔍 Pictory AI's ability to find relevant videos based on script keywords is discussed, highlighting the need for careful keyword selection.
  • 🎬 Tips on choosing the right video templates based on font, color, and background are given, to match branding and content themes.
  • ✂️ The video editing process in Pictory AI's storyboard feature is explained, including how to replace and edit video scenes.
  • 🎥 Suggestions for enhancing videos with visuals that match the script's themes and keywords are provided.
  • 🎤 Options for adding voiceovers, either from Pictory AI's library or by recording custom ones, are discussed.
  • 🖼️ The importance of branding in videos is emphasized, with instructions on how to add logos and watermarks.
  • 📹 The tutorial concludes with a reminder to download the final video in 1080p resolution for best quality.

Q & A

  • What is the main feature of Pictory AI discussed in the tutorial?

    -The main feature discussed in the tutorial is the 'script to video' feature, which is one of Pictory AI's most popular features.

  • How can viewers get a free trial of Pictory AI as mentioned in the tutorial?

    -Viewers can get a free trial of Pictory AI by clicking on the link provided by the tutorial creator in the description of the video.

  • What is a tip given for ensuring the script is suitable for Pictory AI's video selection process?

    -A tip given is to review the script and consider whether Pictory AI would be able to find appropriate videos based on the keywords and context provided.

  • What is the importance of authenticity in video content as discussed in the tutorial?

    -Authenticity in video content is important because it builds trust with the audience and allows the creator's unique personality to shine through, which is crucial for engaging viewers.

  • How does the tutorial suggest using the storyboard feature in Pictory AI?

    -The tutorial suggests using the storyboard feature to edit and arrange scenes, change text, and replace visuals to better match the script's content and intended message.

  • What is the role of a call to action in the video as highlighted in the tutorial?

    -The tutorial highlights that a call to action is important to guide viewers towards a specific goal, such as liking the video, subscribing, clicking a link, or signing up for a newsletter.

  • Why is it recommended to keep the script from being too long according to the tutorial?

    -It is recommended to keep the script from being too long because once the process of creating videos with Pictory AI is understood, it mostly involves repeating the same steps, making longer scripts unnecessarily time-consuming.

  • What does the tutorial suggest regarding the selection of templates in Pictory AI?

    -The tutorial suggests that when selecting a template, one should focus on the font, color, and background, as these are the elements that will remain consistent while the video clips in the background will change.

  • How can viewers customize the visuals to better fit their script in Pictory AI?

    -Viewers can customize visuals by clicking on each scene and searching for or selecting different videos that match the keywords and context of their script more closely.

  • What is the process for recording a voiceover for a specific slide in Pictory AI as described in the tutorial?

    -The process for recording a voiceover for a specific slide involves clicking on the slide, selecting 'record voiceover', reading the script, and then clicking 'stop' to save the recording.

Outlines

00:00

🎥 Introduction to Pick 3 AI Tutorial

The speaker welcomes viewers to a tutorial on Pick 3 AI, focusing on script-to-video features for beginners. They mention a free trial link and a coupon code for potential upgrades. The video will cover tips and tricks for using the software, starting with pasting a script created by Chad GPT. The script is kept short to avoid redundancy. The tutorial will ensure the script's keywords are relevant for video content, with authenticity and engagement highlighted as important aspects. The speaker will guide viewers through the process of using the software, from pasting the script to editing and adding a call to action at the end.

05:03

🔍 Selecting Templates and Editing Visuals

The speaker discusses the process of choosing a template based on font, color, and text, emphasizing that the background videos will change. They mention the importance of aspect ratio for YouTube videos and proceed to the storyboard editing phase. Here, the script is broken down into scenes, which can be edited or split as needed. The speaker provides insights on selecting visuals that match the script's content, using keywords to find relevant videos. They also touch on the importance of adding a call to action to guide viewers towards a specific goal, such as subscribing or clicking a link.

10:03

🎬 Scene Selection and Video Customization

The tutorial continues with the speaker guiding viewers on how to replace default visuals with more suitable ones found through keyword searches. They demonstrate how to select and insert videos that match the script's themes, such as 'authenticity' and 'engagement.' The speaker also discusses the use of story blocks, watermarks, and the option to record or upload custom voiceovers. They provide tips on how to use the software's features effectively, such as using emojis, stickers, and adjusting text placement for branding.

15:06

📹 Finalizing Video Edits and Exporting

In the final part of the tutorial, the speaker talks about adding elements like text, adjusting font styles, and using branding features like intro/outro scenes and watermarks. They express their preference for minimal intro scenes to avoid wasting viewers' time. The speaker guides viewers on how to format the video, ensuring the correct resolution is selected, and how to download the finished video. They conclude by summarizing the main features of Pick 3 AI and encourage viewers to ask questions in the comments section. The speaker also reminds viewers of the free trial link and discount coupon for the software.

Mindmap

Keywords

💡Script to Video

Script to Video refers to the process of converting a written script into a video format. In the context of the video, this feature is highlighted as one of the most popular offerings of Pictory AI, allowing users to transform their text scripts into engaging video content. The tutorial demonstrates how to utilize this feature effectively, showcasing the ease with which a script can be pasted and transformed into a video with relevant visuals and narration.

💡Free Trial

A Free Trial is a period during which users can access a service or software without charge to evaluate its features and benefits. The video mentions a free trial for Pictory AI, encouraging viewers to test the platform's capabilities before committing to a subscription. This is a common marketing strategy to attract new users and allow them to experience the value of the product firsthand.

💡Coupon Code

A Coupon Code is a series of characters that, when entered during a transaction, entitles the user to a discount or special offer. In the script, the presenter offers a coupon code for those who might want to upgrade their Pictory AI account after the free trial. This is a promotional tool designed to incentivize users to continue using the service by offering them a reduced price or added value.

💡Authenticity

Authenticity in the context of content creation refers to the genuine expression of one's personality and ideas. The video emphasizes the importance of authenticity to build trust with the audience. It suggests that being true to oneself and letting one's unique personality shine through the content is crucial for establishing a connection with viewers, as exemplified in the script where it advises to 'be yourself and let your unique personality shine through your content'.

💡Engagement

Engagement in the video's context refers to the interaction and involvement of the audience with the content. The script mentions the importance of creating engaging YouTube content, which can be achieved by capturing viewers' interest from the start. Engagement is key to the success of a video as it can lead to likes, comments, shares, and subscriptions, which are all indicators of a video's performance on the platform.

💡Consistency

Consistency in video marketing strategy means regularly uploading content to maintain a presence and keep the audience engaged. The video script includes a point about the importance of consistency, suggesting that regular uploads are crucial for success on YouTube. This aligns with best practices in content marketing, where a predictable schedule helps in building an audience and improving visibility on the platform.

💡Call to Action

A Call to Action (CTA) is a prompt designed to encourage viewers to take a specific action, such as subscribing, commenting, or clicking a link. The script includes a tip about adding a CTA at the end of the video, which is a common practice in video marketing to guide viewers towards the desired outcome. An effective CTA can significantly increase the conversion rate of a video campaign.

💡Visuals

Visuals in video production refer to the images, scenes, and graphics used to support the narrative or message of the video. The tutorial guides viewers on how to select and replace visuals in their video project, emphasizing the importance of visuals in conveying the right message and engaging the audience. The script suggests that visuals should match the script's keywords to ensure the video is coherent and impactful.

💡Watermark

A Watermark is a logo or symbol overlaid on a video to indicate the brand or creator's ownership. The video discusses the presence of a watermark in the free trial version of Pictory AI and its removal upon upgrading. Watermarks serve as a protective measure against content theft and help in brand recognition, as they are visible to viewers and can be used to identify the source of the content.

💡Voiceover

Voiceover is the process of recording a spoken narrative or dialogue to accompany visual content. In the script, the tutorial explains how to add voiceovers to the video, either by using pre-recorded AI voices or by recording one's own voice. Voiceovers are essential in video production as they provide the audio component that brings the script to life and helps in conveying the intended message to the audience.

💡Branding

Branding in the context of video production involves incorporating elements that represent a company or individual's brand, such as logos, colors, and fonts. The video script describes how to add branding elements like intro and outro scenes, and watermarks to the video. Effective branding helps in creating a consistent identity across all videos, making it easier for viewers to recognize and associate with the content creator.

Highlights

Introduction to Pictory AI tutorial for beginners.

Utilizing the script to video feature, one of Pictory's most popular features.

Link provided for a free trial of Pictory AI.

Tips and tricks to enhance the script to video process.

Importance of keyword selection for video relevance.

The role of authenticity and consistency in video marketing.

Incorporating a call to action in video content.

Navigating the templates library for video design.

Customizing video aspect ratio for different platforms.

Editing the storyboard and script breakdown.

Selecting visuals that match script content.

Adding watermarks and branding to videos.

Using audio and voiceovers to enhance video appeal.

Customizing text elements for better viewer engagement.

Importance of video resolution for quality output.

Downloading the final video after processing.

Conclusion of the Pictory AI tutorial with a reminder to use the provided link for a free trial.

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